All of the following are strategies for customer retention except
A) caring about your customers.
B) remembering your customers between sales.
C) increasing advertising to reach your target market.
D) building trusting relationships with your customers.
E) monitoring the service-delivery process.

Question

Quizplus · Accepted Answer

Increasing advertising is a strategy for customer acquisition, not customer retention. The other options are all effective strategies for retaining customers. Caring about your customers, remembering them and their preferences, building trusting relationships, and monitoring the service-delivery process can all improve customer loyalty and satisfaction.

All of the Following Are Strategies for Customer Retention Except