____ is an example of a nonmarketer-dominated source of persuasive information that is delivered personally.
A) Public relations
B) Word-of-mouth communication
C) A customer service representative
D) Advertising
E) Consumer Reports
Correct Answer:
Verified
Q30: Opinion leaders have an influence primarily because
Q31: Caroline saw a believable advertisement that had
Q32: _ reference groups are groups that we
Q33: Maureen always knows where products are on
Q34: _ are examples of marketer-dominated sources delivered
Q36: Word-of-mouth communication has more credibility,but advertising
A) is
Q37: Kimberley looks to a group of friends,Stephanie,Grace,Shinna,and
Q38: Thad always used Brand A fabric softener.This
Q39: An individual who acts as an information
Q40: Gatekeepers are those who
A) control the flow
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