In Weight Watchers,consumers who adhere to the norms by losing weight are rewarded by group praise.This is an example of a marketer

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Creating norms for group behavior is the most appropriate choice because Weight Watchers is utilizing group praise to reinforce positive behavior and promote adherence to its weight loss program. By creating norms for group behavior, Weight Watchers is encouraging members to conform to the group's expectations and values, reinforcing their commitment to losing weight and creating a sense of belonging and community.

In Weight Watchers,consumers Who Adhere to the Norms by Losing