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A Salesperson from a Chinese Textile Firm Discovered That Some

Question 93

Multiple Choice

A salesperson from a Chinese textile firm discovered that some American buyers wouldn't buy the Chinese product because it would put Americans out of work.The Chinese firm is suffering from


A) a negative country-of-origin effect.
B) a positive country-of-origin effect.
C) consumer ethnocentrism.
D) consumer animosity.

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