Question 1

Match between columns
                        Premises: A template's predesigned shapes.
The template layout for a newsletter template.
Indicates where in the publication you pressed the enter key, spacebar, and other keys.
Folder that saves templates for easy access from the Backstage view.
Validation of error-free research results.
An invisible text storage area within a publication.
A term that implies doing everything on a publication from your desk.
Planning ahead to ensure that publishing a newsletter is cost effective.
The page view that is more effective when moving graphics or inserting new objects.
A list of other objects, including calendars and forms, that you might want to use in your newsletter.

Accepted Answer

The Answer of overflow area and whole page and content is...

Question 2

Using the accompanying figure as your guide, describe how to hyphenate the stories using Publisher s automatic hyphenation.

Accepted Answer

The answer of  Using the accompanying figure as your...

Question 3

A pull quote table is sometimes used as an index to locate articles in longer newsletters.

Accepted Answer

A pull quote table is a type of graphic design element that highlights a quote from an article and is used to attract the reader's attention. It is not typically used as an index to locate articles in a newsletter.

Question 4

Critical Thinking Questions Case 3-1 As the administrative assistant to the director of human resources at your company, you have just been assigned the task of creating a monthly employee newsletter. Which of the following planning tasks should be first on your newsletter to-do list?
A) Plan for the layout and printing.
B) Decide on the purpose and audience.
C) Create the first draft.
D) Proofread and revise the newsletter.

Accepted Answer

Before creating the newsletter, it is important to decide on the purpose and audience for the newsletter. This will guide the content and tone of the newsletter, and ensure that it is effective in meeting the company's goals for the newsletter. Planning for layout, creating a first draft, and proofreading and revising all come later in the process after the purpose and audience have been established.

Question 5

Two specific ____________________ properties can be set at the time you save a publication or template.

Accepted Answer

The answer of Two specific ____________________ properties can be set...

Question 6

Typically, the first page of a book or chapter is a(n)____________________ page.

Accepted Answer

The answer of Typically, the first page of a book...

Question 7

When you use automatic hyphenation , Publisher automatically inserts hyphens where they are needed.

Accepted Answer

Publisher's automatic hyphenation feature inserts hyphens where necessary to divide words between syllables and avoid awkward line breaks.

Question 8

People often make reading decisions based on the ____________________ of the story.

Accepted Answer

The answer of People often make reading decisions based on...

Question 9

Using a pull quote brings a large portion of the text to their attention and invites them to read more.

Accepted Answer

The answer of Using a pull quote brings a large...

Question 10

Publisher____________________ include a group of promotional templates and objects used to market a product or service.

Accepted Answer

The answer of Publisher____________________ include a group of promotional templates...

Question 11

List the steps to choose a newsletter template and make design choices.

Accepted Answer

The answer of List the steps to choose a newsletter...

Question 12

When you flip a graphic, you invert it horizontally or vertically, as shown in the accompanying figure.

Accepted Answer

When you flip a graphic, you can invert it horizontally or vertically.

Question 13

Critical Thinking Questions Case 3-2 You are the sales manager for a training company. Your company uses a monthly newsletter to market its services to clients by keeping clients up-to-date on using current technologies and informing clients about emerging technologies. You are meeting with your administrative assistant to plan next month's newsletter. Your administrative assistant presents a story based on her online research about an emerging technology of great interest to your client base. After you read the story, your first task should be to ____.
A) select a headline for the story
B) select a text color scheme
C) evaluate the story's accuracy, authority, and timeliness
D) determine the text box layout for the story

Accepted Answer

Before selecting a headline, text color scheme, or layout, it is important to evaluate the accuracy, authority, and timeliness of the story. Ensuring the story is credible and relevant to the client base is a critical thinking skill that should be utilized before any marketing materials are developed.

Question 14

Briefly discuss the process of creating the first draft of a newsletter publication.

Accepted Answer

The answer of Briefly discuss the process of creating the...

Question 15

Critical Thinking Questions Case 3-1 As the administrative assistant to the director of human resources at your company, you have just been assigned the task of creating a monthly employee newsletter. Which of the following tasks should you perform before you begin the newsletter? ____
A) Experiment with color schemes.
B) Add pull quotes.
C) Insert sidebars.
D) Decide on a consistent theme with repeated elements on each page.

Accepted Answer

Before beginning to create the newsletter, it is important to decide on a consistent theme with repeated elements on each page. This will help to create a cohesive and visually appealing newsletter. Experimenting with color schemes, adding pull quotes, and inserting sidebars can all be done later in the newsletter creation process once the overall theme and layout have been established.

Question 16

Critical Thinking Questions Case 3-2 You are the sales manager for a training company. Your company uses a monthly newsletter to market its services to clients by keeping clients up-to-date on using current technologies and informing clients about emerging technologies. You are meeting with your administrative assistant to plan next month's newsletter. Your administrative assistant has drafted the lead story by hand. You recommend that she ____.
A) type the story in her word processor and then import the story into the newsletter
B) enter the story directly into the newsletter's lead story text box
C) create an outline for the story
D) none of the above

Accepted Answer

By typing the story in a word processor, it allows for proofreading, editing, and possible revisions before importing the final version into the newsletter. This ensures that the lead story is accurate and error-free.

Question 17

When moving text short distances, the cut-and-paste method is more efficient.

Accepted Answer

The answer of When moving text short distances, the cut-and-paste...

Question 18

While ____________________, you look for grammatical errors and spelling errors.

Accepted Answer

The answer of While ____________________, you look for grammatical errors...

Quiz 3: Designing a Newsletter

Identify the letter of the choice that best matches the phrase or definition.