Many businesses use microblogging sites like twitter even though the effort required is greater than that of most other platforms.
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Q31: Marketers find that communicating with customers in
Q32: Employees are not impressed by corporate efforts
Q33: The majority of Internet users fall into
Q34: Facebook "likes" represent one type of social
Q35: The same social networks are equally popular
Q37: Customers will say unfavorable things about brands
Q38: Top managers can more easily be persuaded
Q39: Social media marketing is essentially free.
Q40: It is not possible to use social
Q41: The marketing director has asked you to
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