Scheduling advertising for short periods of time is referred to as which scheduling pattern?
A) Seasonal
B) Loading
C) Flighting
D) Packing
Correct Answer:
Verified
Q10: The unduplicated audience that is covered in
Q11: The more people who are exposed to
Q12: The people who see the messages of
Q13: The number of times the same person
Q14: Which of the following is not a
Q16: The logic of a flighting schedule is
Q17: Cost per thousand is a calculation to
Q18: To consider the cost of advertising on
Q19: A digital media costing approach that is
Q20: The preferred digital costing method by marketers
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