In the introduction stage of the product life cycle, the major concern for the organization is:
A) to correctly price the product or service.
B) to ensure that the product or service is a quality offering.
C) to ensure a sufficient supply in the channel of distribution.
D) to ensure that there is a value-added difference.

Question

Quizplus · Accepted Answer

The Answer is B

In the Introduction Stage of the Product Life Cycle, the Major