Two key factors identified as important for central route processing are:
A) unbiased thinking and intelligence.
B) intelligence and motivation.
C) ability and motivation.
D) ability and intelligence.

Question

Quizplus · Accepted Answer

Central route processing requires the ability to carefully analyze and evaluate arguments, as well as the motivation to do so. Without both ability and motivation, individuals are unlikely to engage in in-depth thinking and are more likely to rely on peripheral cues when forming opinions or making decisions. While intelligence may contribute to overall cognitive abilities, it is not sufficient on its own for central route processing. Similarly, being unbiased is important for critical thinking, but it is not one of the key factors specifically related to central route processing.

Two Key Factors Identified as Important for Central Route Processing