________ is generated when one channel member's actions prevent the channel from achieving its goal.

Question

Quizplus · Accepted Answer

Channel conflict occurs when one channel member's actions hinder the channel from achieving its objectives. This can be due to disputes over territories, pricing policies, compensation, product design, and other factors that might detract from the channel's performance. As a result of channel conflict, firms may experience reduced efficiency, lower profits, and lost clients, among other issues.

________ Is Generated When One Channel Member's Actions Prevent the Channel