Nonpersonal channels are communications directed to more than one person and include advertising, sales promotions, events and experiences, and

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Nonpersonal channels refer to methods of communication that are not directed to individuals specifically but rather to a broader audience. Public relations is a key nonpersonal channel that involves managing the spread of information between an organization and the public, often through media coverage, which is not directed to individuals but to the general public or specific segments of it.

Nonpersonal Channels Are Communications Directed to More Than One Person