Which of the following is a major advantage of using direct mails?
A) It is the best suited tool for selling complex products.
B) Campaign testing is not needed for direct mails.
C) Direct mails have very high conversion rates.
D) Direct mails permit target market selectivity.
E) It is the best method to sell industrial products.
Correct Answer:
Verified
Q10: Which of the following is a factor
Q13: Direct marketing permits the _ of alternative
Q14: Direct marketers seek a measurable response, typically
Q15: Direct marketing is the use of consumer-direct
Q16: An objective of a direct-mail campaign is
Q17: Your company uses direct marketing to reach
Q19: The catalog you receive from a large
Q20: A direct mail campaign that has an
Q22: _ marketing generates excitement, creates publicity, and
Q23: All companies need to consider and evaluate
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