It is easy to segment television audiences because:
A) people only watch one channel
B) most people don't pay for all the cable and satellite channels
C) with many channels, programming and ads can be targeted to interest groups
D) people generally write or call in to say what they like to watch
Correct Answer:
Verified
Q8: Which of the following most accurately explains
Q9: Infomercials can best be characterized as:
A)always paid
Q10: The average radio listener "tunes in regularly
Q11: An arrangement under which the radio station
Q12: Radio is considered to be the most
Q14: Which of the following is not a
Q15: Radio can achieve audience segmentation through
A)program loyalty
B)station
Q16: Internet Radio provides all of the following
Q17: In the creation process of digital videos,
Q18: The following is a good measure of
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