You have an outstanding story on a new medical product to pitch to a journalist working the healthcare beat at a major television station. What is your first move?
A) Write the pitch.
B) Call the journalist.
C) Do the research.
D) Tag him/her online.

Question

Quizplus · Accepted Answer

Before pitching a story, especially one related to a new medical product, it's crucial to thoroughly research the product, its impact, potential controversies, and the journalist's previous work and interests. This ensures the pitch is relevant, accurate, and tailored to the journalist's beat and audience.

You Have an Outstanding Story on a New Medical Product