Which type of marketing describes mechanisms by which customers are triggered and
Motivated to recommend a product or service to other potential customers?

Question

Quizplus · Accepted Answer

Viral marketing is the strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message's exposure and influence. It often leverages networks of social contacts to spread the message, much like a virus, hence the name. This type of marketing relies on the motivation of individuals to share content, making it a powerful tool for reaching a large audience quickly.

Which Type of Marketing Describes Mechanisms by Which Customers Are