IMC has emerged for many reasons, but two main ones concern ________ and ________.

Name: IMC has emerged for many reasons, but two main ones concern ________ and ________.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

IMC (Integrated Marketing Communications) has emerged primarily due to the focus on customers and the need to manage costs effectively. It aims to provide a unified and consistent message across all marketing channels, improving customer experience while optimizing marketing expenses.

IMC Has Emerged for Many Reasons, but Two Main Ones