Brand personality is not about a brand's physicality; rather, it is about the place the brand occupies in a consumer's mind
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Verified
Q7: The way in which an organization manages
Q8: _requires each product offered by an organization
Q9: _ provide(s) information about content, taste, durability,
Q10: This level of rebranding refers to the
Q11: Brands can be considered in terms of
Q13: Financially, brands consist of their physical assets
Q14: Research on the role of brands for
Q15: International brand is sold across multiple country
Q16: Domestic brand is sold across multiple country
Q17: A brand with a strong equity is
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