Financially, brands consist of their physical assets plus a sum that represents their reputation or goodwill, with the latter far exceeding the former.

Name: Financially, brands consist of their physical assets plus a sum that represents their reputation or goodwill, with the latter far exceeding the former.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Brands often have significant intangible value, such as reputation and customer loyalty, which can exceed the value of their physical assets.

Financially, Brands Consist of Their Physical Assets Plus a Sum