In content marketing, organizations develop media content to attract audiences and interact with publics. The goal is to make it interesting and engaging enough that people will seek it, consume it, and share it for its own information or entertainment value rather than see it as an interruption to some other media experience. Which is the best example of this kind of media content?
A) Spam filter
B) Pop-up blocker
C) Embedded YouTube video
D) Embedded malware

Question

Quizplus · Accepted Answer

An embedded YouTube video on a website or in social media can provide interesting and engaging content that viewers seek out and consume for its information or entertainment value, fitting the description of content marketing.

In Content Marketing, Organizations Develop Media Content to Attract Audiences