In order to manage issues, public relations professionals must first _________.
A) Have a dominant coalition formed
B) Accommodate all public concerns
C) Be able to identify them
D) Wait until more people begin to notice them

Question

Quizplus · Accepted Answer

Identifying issues is the first step in managing them, as it allows public relations professionals to understand the problem before developing strategies to address it.

In Order to Manage Issues, Public Relations Professionals Must First