In terms of the hierarchy of effects model,ads targeted at which stage will have the least impact on consumers,in terms of generating sales revenues?

Question

Quizplus · Accepted Answer

Awareness is the initial stage of the hierarchy of effects model where the focus is on creating brand awareness or introducing the product to the target audience. While it is crucial to create awareness, it may not directly lead to sales revenues as consumers may not have sufficient knowledge or interest in the product yet. Therefore, ads targeted at the awareness stage may have the least impact on consumers in terms of generating sales revenues.

In Terms of the Hierarchy of Effects Model,ads Targeted at Which