Increased usage of micro-marketing means:

Question

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Increased usage of micro-marketing means that marketing programs focus more on individuals and micro-segments. Micro-marketing is a strategy that targets specific individuals or small groups of people, rather than a larger audience. This approach allows companies to tailor their marketing messages to specific demographics and interests, resulting in more effective campaigns. This shift towards micro-marketing has led to a decrease in mass advertising and a greater emphasis on targeted online advertising. While advertising agencies are still used by companies, they may need to adapt their strategies to accommodate this trend towards micro-marketing.

Increased Usage of Micro-Marketing Means