Kimberly-Clark is going to place an additional order for plastic from its current vendor because of a larger order it has received from a customer for products the company manufacturers. The additional order for plastic would be a:
A) straight rebuy purchase
B) modified rebuy purchase
C) new task purchase
D) none of the above

Question

Quizplus · Accepted Answer

A straight rebuy purchase is made by a buyer who has purchased a product or service from the same supplier in the past and wants to repeat the purchase without making any significant changes. In this case, Kimberly-Clark already has a current vendor for plastic, and the additional order is due to a larger order from a customer, indicating a straight rebuy purchase.

Kimberly-Clark Is Going to Place an Additional Order for Plastic