Web analytics is the process of analyzing where consumers went on a brand's website, what they did within the website, and what other websites were visited.

Question

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Web analytics is the process of analyzing website traffic and user behavior to understand what consumers did on a brand's website, including which pages they visited, how long they stayed on those pages, and what actions they took. It also involves analyzing data from other sources, like social media, to see how customers engage with a brand online.

Web Analytics Is the Process of Analyzing Where Consumers Went