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If the Advertising Self-Regulatory Council Rules Against an Advertiser, It

Question 138

Multiple Choice

If the Advertising Self-Regulatory Council rules against an advertiser, it will:


A) order the firm to discontinue the ad in a manner similar to the consent order of the Federal Trade Commission
B) ask the firm to modify the ad or discontinue using it
C) refer the case to the Federal Trade Commission (FTC)
D) refer the case to the National Advertising Division (NAD)

Correct Answer:

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