Match
-The amount of money that was spent on advertising versus how much money was made.
A) Return on Investment
B) Horizontal Cooperatives
C) Banner
D) Live Area
E) Retail Advertising
F) Cooperative Advertising
G) Cover Wrap
H) Gutter
I) Bursts
J) Trim
K) Gatefold
L) Vertical Cooperatives
M) Snipes
N) Frame
O) Bleed
P) Newsprint
Correct Answer:
Verified
Q2: Match
-Shared advertising between two brands that have
Q3: Match
-An announcement sales device usually seen at
Q4: Match
-The safe area type must be confined
Q5: Match
-A term used for mediums who sale
Q6: Match
-Two or more separate but compatible brands
Q7: Match
-An ad that takes over the front
Q8: Match
-A part of the center or inner
Q9: Match
-A star shaped announcement device most commonly
Q10: Match
-Refers to the size of the ad
Q11: Match
-A type of fold used in magazine
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