When Mobil positioned itself as the "Friendly Serve" station, it had a number of good reasons for the selection of its target market. Which one of the following is not one of them?
A) The segment spent the largest amount of money at service stations.
B) Mobil had the resources to provide the service that it promised.
C) The segment was growing.
D) The segment had the greatest number of people in it.
Correct Answer:
Verified
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