Which of the following is not considered a channel?
A) Direct from producer to consumer
B) Multi-level channel
C) Intermediaries participating in the channel from business-to-business
D) R&D and manufacturing a product

Question

Quizplus · Accepted Answer

R&D and manufacturing a product are not considered channels. Channels refer to the path through which a product or service travels from the producer to the consumer, and do not include the processes involved in creating the product.

Which of the Following Is Not Considered a Channel