Preconditions of buzz marketing include all of the following except the:

Question

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The precondition of buzz marketing is that the brand must NOT be well known and accepted by the majority of consumers. Buzz marketing seeks to create a "buzz" or excitement around the brand by generating word-of-mouth endorsements among consumers who then share their experiences and opinions with others. If the brand is already well known and accepted, there is less of a need for buzz marketing. The other options (A, B, D) are correct preconditions of buzz marketing.

Preconditions of Buzz Marketing Include All of the Following Except