A Coca-Cola booth at spring break on South Padre Island is an example of ________ marketing.
A) sponsorship
B) event
C) specialty
D) cross-promotion

Question

Quizplus · Accepted Answer

The Coca-Cola booth at spring break on South Padre Island is an example of event marketing, as it involves Coca-Cola setting up a booth at a specific event (spring break on South Padre Island) to promote their products.

A Coca-Cola Booth at Spring Break on South Padre Island