Which of the following is the level of stimuli to which a consumer has become accustomed?
A) habituation level
B) absolute level
C) primed level
D) adaptation level
E) framed level

Question

Quizplus · Accepted Answer

The term used for the level of stimuli to which a consumer has become accustomed is "adaptation level." Option A (habituation level) is not a commonly used term in consumer behavior. Option B (absolute level) refers to the maximum or minimum intensity of a stimulus that can be sensed, which is not relevant to the question. Option C (primed level) refers to the activation of related concepts or associations in memory, which is also not related to the question. Option E (framed level) is not a commonly used term in consumer behavior.

Which of the Following Is the Level of Stimuli to Which