The ATO approach is known as a _____, meaning attitudes are formed holistically across a number of attributes with poor ratings on one attribute being compensated for by higher ratings on another attribute.
A) holistic model
B) noncompensatory model
C) compensatory model
D) hierarchical model
E) subjective model

Question

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The ATO approach is known as a compensatory model, meaning attitudes are formed holistically across a number of attributes with poor ratings on one attribute being compensated for by higher ratings on another attribute.

The ATO Approach Is Known as a _____, Meaning Attitudes