Companies such as Hyatt sell a variation of the licensing agreement called a ________ to the owners of foreign hotels to manage these businesses for a fee.
A) contract manufacturing
B) management contracts
C) franchising
D) hotel management licensing
E) none of the above
Correct Answer:
Verified
Q27: Which of the following is most likely
Q28: In an adapted marketing mix,the producers _
Q29: Straight extension of the product means _.
A)
Q30: According to Hofstede,cultures with weak uncertainty avoidance
Q31: A company can enter a foreign market
Q33: A joint venture may be necessary or
Q34: According to Hofstede,in collectivist societies,such as Japan,_.
A)
Q35: International companies must decide on how much
Q36: Product adaptation involves _.
A) altering the product
Q37: In _,the firm hires local manufacturers to
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