When Sears opened department stores in Mexico and Spain,it found qualified local manufacturers to produce many of its products.This is an example of ________.
A) management contracting
B) franchising
C) licensing
D) contract manufacturing
E) straight extension

Question

Quizplus · Accepted Answer

Contract manufacturing, also called outsourcing or subcontracting, refers to when a company hires another to produce its goods. In this case, Sears found qualified local manufacturers in Mexico and Spain to produce its products, indicating contract manufacturing.

When Sears Opened Department Stores in Mexico and Spain,it Found