Yumé Nu, a battery manufacturing company, began marketing its products as environment friendly and biodegradable even though it was not scientifically verified. In this scenario, Yumé Nu has used _____ in order to sell its products.

Question

Quizplus · Accepted Answer

Yumé Nu has used greenwashing, which refers to the practice of making unsubstantiated or false claims about the environmental benefits of a product or service to deceive consumers into buying it.

Yumé Nu, a Battery Manufacturing Company, Began Marketing Its Products