Only after the successful invasion of the U.S. market by Japanese manufacturers in the 1970s and 1980s did the U.S. manufacturers begin to emphasize the importance of product innovations that would improve quality.

Question

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U.S. manufacturers have historically emphasized product innovation and quality improvement, but the significant impact of Japanese manufacturers in the 1970s and 1980s notably intensified the focus on these aspects due to increased competition. U.S. manufacturers were already engaged in innovation and quality improvement efforts before this period.

Only After the Successful Invasion of the U