Stacie listens to a radio commercial for toothpaste.She finds the soothing voice of the announcer appealing,so she buys the toothpaste he advocates.This illustrates the research finding that when people primarily attend to aspects of a message that are tangential to the substance of the message,they are taking the ________ route to persuasion.
A) central
B) distinct
C) peripheral
D) indirect
Correct Answer:
Verified
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