_______ implies that services cannot be touched and felt. It has to be experienced by the customers.
A) Inseparability
B) Heterogeneity
C) Intangibility
D) Perishability
Correct Answer:
Verified
Q1: There are four readily accepted distinguishing characteristics
Q3: Even the most intangible services have certain
Q4: _ means that it is difficult to
Q5: The inconsistencies brought about by changes in
Q6: _ implies that customers are co-producers /
Q7: _ implies that it is essential to
Q8: Besides Product, Price, Place, and Promotion, what
Q9: Parasuraman et al. (1991) have found that
Q10: Parasuraman et al. (1991) have found that
Q11: What do Parasuraman et al. (1991) mean
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