A marketer wants to rank a list of competitors by influence in social media. Which site would you recommend that she use?
A) IceRocket
B) TechCrunch
C) Inky Bee
D) Google Analytics
E) Klout

Question

Quizplus · Accepted Answer

Klout is a website that is specifically designed to measure social media influence. Therefore, it is the best choice for ranking competitors based on their influence in social media. IceRocket is a search engine for social media and might help you find mentions of the competitors, but it does not provide a measure of influence. TechCrunch is a news website for technology and startups, it is not designed to measure social media influence. Inky Bee and Google Analytics are useful tools for tracking website traffic and blog mentions, but they are not designed to measure social media influence.

A Marketer Wants to Rank a List of Competitors by Influence