A content analysis is:
A) evaluating the content the brand has created to determine whether to use it in social media
B) using content customers have created for a brand's campaigns
C) running a special contest for your own employees to create content
D) judging the quality of a set of social media posts
E) contesting a weak social strategy

Question

Quizplus · Accepted Answer

Content analysis involves examining and evaluating the quality, meaning, or significance of content, which in the context of social media, refers to analyzing the quality of social media posts.

A Content Analysis Is