In the study by Freedman and Fraser (1966) in which a number of homeowners agreed to put a large ""Drive Safely"" sign in their front yard. Which of the following factors contributed to the agreement by the homeowners?

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The study by Freedman and Fraser (1966) is a classic example of the "foot-in-the-door" technique, where agreeing to a small initial request (like a small sticker promoting safe driving) makes individuals more likely to agree to a larger related request later (like putting a large "Drive Safely" sign in their yard). This occurs because the initial agreement leads individuals to see themselves as supportive of the cause, thereby increasing the likelihood of agreeing to further support it.

In the Study by Freedman and Fraser (1966) in Which