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A Representative from a Cleaning Company Is Going Door-To-Door Asking

Question 61

Multiple Choice

A representative from a cleaning company is going door-to-door asking homeowners to try small samples of their cleaning product. A few weeks later, they stop by to see if the same homeowners would like to buy larger quantities of their products. These representatives are using the __________.


A) door-in-the-face technique
B) foot-in-the-door technique
C) norm of reciprocity
D) effort justification effect

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