Which of the following measure whether a destination is being considered in the travel planning stages?
A) Brand image
B) Brand awareness
C) Brand salience
D) Brand identity

Name: Which of the following measure whether a destination is being considered in the travel planning stages? A) Brand image B) Brand awareness C) Brand salience D) Brand identity
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Brand salience measures how often and easily a destination is thought of during the travel planning stages.

Which of the Following Measure Whether a Destination Is Being