The core difference between qualitative and quantitative research is
A) Qualitative data gathers non-numerical data, whereas quantitative data gathers numerical data
B) Quantitative data gathers non-numerical data, whereas quantitative data gathers numerical data
C) Qualitative data can only be analysed qualitatively whereas quantitative data can be analyses qualitatively and quantitatively
D) Quantitative data rejects numbers and adopts a more interpretive and less empirical view of the world

Question

Quizplus · Accepted Answer

The core difference between qualitative and quantitative research is that qualitative data gather non-numerical data, whereas quantitative data gathers numerical data. Qualitative research involves collecting and analyzing non-numerical data such as words, images, and observations, while quantitative research involves collecting and analyzing numerical data using statistical methods.

The Core Difference Between Qualitative and Quantitative Research Is