Using this heuristic involves making instantaneous comparisons of the new person or thing with prototypes of various categories until a "match" is found.
A) availability heuristic
B) representativeness heuristic
C) base rate heuristic
D) probability heuristic

Question

Quizplus · Accepted Answer

The description matches the representativeness heuristic which involves categorizing new information based on existing prototypes or stereotypes. The other heuristics (availability, base rate, and probability) involve different types of mental shortcuts.

Using This Heuristic Involves Making Instantaneous Comparisons of the New