__________ contains a small number of people (usually eight to twelve) and is convened to address topics introduced by a group moderator.
A) In-depth interviews
B) Focus groups
C) Abstract groups
D) Cross-sectional groups

Question

Quizplus · Accepted Answer

The description given matches the characteristics of a focus group, which usually includes a small number of participants (eight to twelve) and is led by a moderator to discuss specific topics. Option A, in-depth interviews, typically involve one-on-one discussions between the interviewer and the participant. Option C, abstract groups, and option D, cross-sectional groups, are not commonly used terms in market research.

__________ Contains a Small Number of People (Usually Eight to Twelve)