Value Innovation Is the Key to Creating Blue Oceans

Value innovation is the key to creating blue oceans. Please select all that are true.

A) Value innovation occurs when organizations shift their focus from beating the competition to making the competition irrelevant by placing equal emphasis on both value and innovation.
B) An organization needs to be able to appraise its competitive environment and to evaluate trends, which may start within the macro-environment.
C) To ensure sustainable competitive advantage, an organization needs to upgrade its resources and capabilities based on what it believes will be the basis of future competition.
D) Value innovation goes against Porter's assertion that an organization can pursue either differentiation or a low-cost strategy.