Positioning your product closer to those produced by rivals will increase your company's _____, but positioning it further from those produced by rivals will increase its _____.
A)barriers to entry; switching costs
B)switching costs; barriers to entry
C)quantity sold; profit margin
D)profit margin; quantity sold

Question

Quizplus · Accepted Answer

Positioning your product closer to rivals typically increases the quantity sold due to competitive pricing and similar features, while positioning it further can allow for differentiation and potentially higher profit margins.

Positioning Your Product Closer to Those Produced by Rivals Will