Which of the following personal characteristics of the communicator is not identified in the Hovland-Yale model of persuasion?
A) Attractiveness
B) Expertise
C) Trustworthiness
D) Likeability
E) Status
Correct Answer:
Verified
Q8: Overexposure to certain behaviours in the media
Q9: Violence in the media is likely to
Q10: Limitations of research into media influences on
Q11: The majority of violent video games promote:
A)
Q12: Most research into the effects of video
Q14: The order of stages for the recipient
Q15: In the Elaboration Likelihood Model, processing through
Q16: Cognitive dissonance is a term describing:
A) An
Q17: Self-perception theory suggests:
A) Our behaviours inform us
Q18: Television is particularly effective in persuasion because:
A)
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