If a brand has a good amount of historical sales data, then this method is preferable because it is closer to what will actually happen once the plan is implemented nationally.

Question

Quizplus · Accepted Answer

The "As It Falls" method is based on historical sales data and is therefore more accurate in predicting what will happen once the plan is implemented nationally. The other options do not explicitly involve historical sales data.

If a Brand Has a Good Amount of Historical Sales